万豪酒店集团标识含义是什么(万豪集团电话)

发布时间:2024-02-23  点击:12

本文目录

  1. 万豪酒店企业使命的确定,运用及意义
  2. 万豪酒店logo的含义
  3. 万豪旗下酒店品牌
  4. 万豪酒店管理理念

一、万豪酒店企业使命的确定,运用及意义

1、万豪酒店的企业使命是“以‘以人为本’作为核心价值观。关怀每一位员工,员工由此推己及人,用心关怀宾客”。这个使命的确定和运用,对于万豪酒店来说,具有重要的意义。

2、首先,以人为本的价值观是万豪酒店企业文化的核心。这种价值观鼓励尊重和欣赏每一位员工,提供良好的工作环境和发展机会,让员工能够实现自我价值。这不仅有益于员工的个人成长,也有助于提高员工的工作满意度和忠诚度。

3、其次,万豪酒店将这种价值观应用到对客服务中。通过关怀员工,万豪酒店培养了一支热情、专业、周到的服务团队,为宾客提供优质的服务体验。这种服务理念不仅赢得了宾客的认可,也有助于提升酒店的品牌形象和市场竞争力。

4、此外,万豪酒店的企业使命也有助于实现其长期愿景。万豪国际集团的愿景是“为员工提供更多职业发展的机会,让他们的生活变得更好”。通过关注员工的职业发展和生活质量,万豪酒店不仅提高了员工的工作满意度,也有助于吸引和留住优秀的员工,为酒店的长期发展奠定坚实的基础。

5、总之,万豪酒店的企业使命是其在激烈的市场竞争中保持领先地位的重要因素之一。通过关注员工和宾客的需求,万豪酒店实现了良好的经济效益和社会效益,为其可持续发展奠定了坚实的基础。

二、万豪酒店logo的含义

1、万豪是小万豪先生为纪念父亲而创立的顶级酒店,这个奇妙的神兽组合是由上半身的鹫和下半身的狮子组成。

2、Logo分别采用这两种动物的上下半身代表的是远见与卓识、力量和胆识。狮鹫LOGO象征着狮子的力量,代表着鹫的远见与飞翔能力,提供监护和保护,是J.W.Marriot先生本人的象征符号,也代表着他的远见和创造一家世界级酒店管理公司的梦想、力量和实力。

3、所以,一个好看的Logo不仅带给客户强烈的形象感知及深刻印象,同时其承载的品牌内涵和美好寓意也伴随这些酒店稳定成长。

三、万豪旗下酒店品牌

万豪旗下酒店品牌分为奢华(Luxury),高级(Premium)和精选(Select)三种等级,分别有:

经典奢华包括丽思卡尔顿(The Ritz-Carlton)、瑞吉(St. Regis)、JW万豪(JW Marriott);特色奢华包括丽思卡尔顿隐世精品(Ritz-Carlton Reserve)、豪华精选(The Luxury Collection)、W酒店(W Hotels)、艾迪逊(EDITION)。

经典高级包括万豪(Marriott Hotels)、喜来登(Sheraton)、万豪度假会(Marriott Vacation Club)、德尔塔(Delta Hotels);特色高级包括艾美(Le MERIDIEN)、威斯汀(Westin)、万丽(Renaissance Hotels)、盖洛德(Gaylord Hotels)。

经典精选包括万怡(Courtyard Hotels)、福朋(Four Points)、SpringHillSuites、普罗提亚(Protea Hotels)、万枫(Fairfield Inn& Suites);特色精选包括AC、雅乐轩(Aloft Hotels)、Moxy。

四、万豪酒店管理理念

万豪国际集团(纽约证券交易所代号:MAR)是全球首屈一指的国际酒店管理公司,万豪拥有遍布全球 74个国家和地区的超过4,000家酒店和21个品牌。接下来,我为大家分享万豪酒店管理理念,快来看看都有哪些吧!

1.任何同事收到客人的投诉,都有责任尽力处理。运用L.E.A.R.N.程序,在自己权利范围内尽力挽回客人的信心,按照跟进程序来处理客人的投诉,确保对方称心如意。

Any associate who receives a guest complaint"Owns" the complaint. Use the L.E.A.R.N. process to do everything in your power to never lose a guest. Follow guest response procedures to ensure that the guest is delighted.

2.每位同事都有责任认识和尊重客人的喜好,使客人在酒店期间得到体贴的服务。

It’s everyone’s responsibility to learn and honor our guests’ preferences so we can personalize their stay.

3.笑脸迎人,亲切招呼每位客人。以热情有礼,和蔼可亲的态度与客人交谈。尽可能用客人的名字来称呼对方。紧记用适当的言辞,避免使用俗语和酒店术语。

Smile and greet every guest. Speak to the guest in a warm, friendly and courteous manner. Use their name as often as possible. Always use appropriate vocabulary. Avoid slang and hotel jargon.

4.感谢客人光临,亲切地向客人说再见,令他们临离开之前对酒店留下温馨难忘的好印象。

Thank the guest for their business and bid them a fond farewell. Make their last impression of the hotel warm and positive.

5.预先估计客人的需要,灵活配合。贯彻"主动待客"的原则,留心客人的神态,查颜辨色,以提供体贴周到的服务,令客人喜出望外。

Anticipate guest needs and be flexible In responding to them. Practice"Proactive Hospitality". Pick up on non-verbal cues to initiate personalized service and delight all guests.

6.对本身的工作岗位了如指掌。参加所有工作需的培训课程。

Be knowledgeable about your job. Attend all training courses required for your position.

7.我们群策群力,互相尊重,对待同事如同对待自已的家人和贵宾一样。我们坚守万豪先生的信念:"同事之间互相关怀照顾,必定能为客人提供更周到体贴的服务。"

We practice teamwork and treat each other with the same respect we afford our family and best guests. We adhere to Mr. Marriott’s belief that"If we take care of each other, we will be able to take better care of our guests."

8.真诚待客,体贴关怀,以确保客人不断再来光顾是我们最重要的宗旨。对客人表现出真诚热情的态度,时刻全心全意的关注。

Genuine care and comfort of our guests to ensure their return is our highest mission. Display genuine and enthusiastic interest in the guest, and always pay complete attention.

9.任何同事如看到设施的'用品损毁或不足,都有责任向上级报告。

It is the responsibility of every associate to report defects in the hotel, including shortages of equipment and supplies.

10.一丝不苟地执行清洁标准,是每位同事的责任。所到之处均予清洁,包括前堂和后堂。

Uncompromising standards of cleanliness are everyone’s responsibility. Clean as you go. Both the Front of the House and the"Heart of the House".

11.我们有一流的工作环境,所以请你不论是在公司内外,都担当本酒店和公司的在大使。请勿批评公司,切勿在客面前抱怨。以积级的态度表达你对工作环境的关注。

This is a great place to work, so please always be an ambassador of your hotel and company, both in and outside of work. Avoid negative comments. Never complain in front of a guest. Express workplace concerns in a constructive manner.

Always recognize repeat guests.

13.对酒店的情况了如指掌,随时能够回答客人的问询。总是首先推荐本酒店的餐饮服务。亲自为客人引路,单是指出方向并不足够。如果走不开,至少陪客人走几步。

Be knowledgeable about hotel information to answer guest inquiries. Always recommend the hotel’s food and beverage outlets first. Escort guests rather than pointing out directions. When this is not possible, take the guest the first three steps.

14.遵守电话礼仪。自我介绍。尽快接听,不要让电话铃声声响超过三声。用适当的话语问候来电者。若要转驳来电或要对方等候,必须先得到对方同意。尽量不要转驳来电。

Follow telephone etiquette.Introduce yourself. Always answer within three rings. Use appropriate greetings. Always request the guest’s permission to transfer their call or place them on hold. Eliminate transfers when possible.

15.遵守制服及仪容标准,包括佩带自己的名牌,穿着大方得体的鞋袜。随身携带"基本须知"卡。保持个人卫生最为重要。

Follow uniform and appearance standards, including nametags, appropriate footwear and"The Basics" card. Personal hygiene is of the utmost importance.

16.客人和同事的安全,是我们最关注的事项。了解在紧急情况时自己应负的责任,并时刻警觉消防和救生程序。

The safety and security of our guests and associates is a top priority. Know your roles during emergency situations and be aware of fire and life safety response processes.

17.培养安全工作的习惯。遵守所有工作安全政策。一发现有事故,意外和危险,立即向上级报告。

Practice safe work habits. Abide by all job safety policies. Immediately report incidents, accidents and hazards to your supervisor.

18.保护和照顾酒店的财产。资源要用得其所。减少浪费。确保妥善保养和维修酒店的物业和设施。

Protect and care for the assets of the hotel. Use our resources wisely. Eliminate waste. Ensure proper maintenance and repair of hotel property and equipment.

19.了解本酒店和所属部门的目标。你有责任与同事分享你的意见和建议,尽你所能不断提高营业额、盈利、客人满意程度和同事的士气。

Know the goals of your department. It is your responsibility to share your ideas, Suggestions and energies to continuously improve sales, profit, guest satisfaction, and associate morale.

20.你得到本酒店授权和信任,尽你所能处理客人的需要。必要时,应请同事帮忙。思考如何以创新的方法说"是"。

You are empowered and trusted to handle guest needs and problems to the best of your ability. Seek assistance, if needed. Think of creative ways to say"Yes".